# Aesthetics and the Psychology of Architecture

- Link: https://www.oldhouseguy.com/aesthetics/
- Published: 2014-02-13T19:57:17-05:00
- Author: Daniel Lane

## Curb Appeal and the Mistakes You Don’t Know You’re Making

Do you ever wonder why you like old houses? Do you ever notice the good feeling 
that resonates inside you when you are looking at an old or historic building?

There is a reason. Studies show we are attracted to traditional architecture. A 
good looking house equals good curb appeal and while that is the goal of most homeowners,
many miss the mark and do more harm. Find out what creates beauty in a home – it’s
NOT based on personal taste or opinion. Understand the psychology and neuroscience
of architecture to achieve results of timeless beauty that stimulate your inner 
senses.

**Aesthetics is not just another word for beauty. Aesthetics is the science, philosophy,
principles, and theory of beauty as it relates to and stimulates one’s inner senses–
the subconscious and emotions.**

This article is broken down into two parts below.

Part 1 - The Problem

[Do You Make These Home Improvement Mistakes? ](https://www.oldhouseguy.com/aesthetics-the-problem)

Part 2 - The Solution

[Rules of Design –
 Your Answer To Everything